Guest post, Networking

A meeting is never just a meeting

A meeting is never just a meeting

This is a guest post from Linn Grubstromm*

A few weeks ago, I was chosen to represent Denmark on a wine-road trip in France. Together with five international bloggers, two coordinators, and a small camera-crew, we spent nine days traveling through the country. The goal was to communicate our findings about French wine to each of our respective countries.

It was a varied group of people. Jens, from Belgium, has a big web shop where he sells Belgium wine. Matt and Irene are respected wine journalists in England and the Netherlands. Sebastian has one of Germany’s biggest travel blogs, and so does Alex in Russia. And then there was me – a medium-size food blogger and radio hostess from Denmark.

Before we started our trip, none of us had met each other. On the 25th of May, I shook hands with a bunch of strangers, crossing my fingers that they would be nice and that the trip would go well. They were nice. They were actually much more than nice. During the trip, I didn’t only learn about wine and France. The other people shared their experiences, and gave me the inspiration and motivation that I’ve been looking for, for such a long time.

They all made a living out of blogging and communicating through their own channels and freelance work. They told me about how they make their economic situation work, how they sell their material to different sites and companies, how they handle people in their close surroundings shaking their heads while telling them that going freelance is a bad idea. Continue reading “A meeting is never just a meeting”

Entrepreneurship, Tips for Success

Don’t be the Texan who knows nothing about football

I have a confession.

What I am about to tell you will put my entire upbringing, as a Texan, to shame. Seriously – by publicly announcing what I’m about to tell you, I may be forced to leave this great state.

I… (gulp)… know nothing about football.

I know.

What kind of Texan knows nothing about football? Think about Varsity Blues, Friday Night Lights and every other football show/movie that takes place here. Texans know and love their football, and I never hopped on that bandwagon until recently. Continue reading “Don’t be the Texan who knows nothing about football”

Entrepreneurship, Life and Happiness, Networking, Tips for Success

The importance of community in business, and how to find yours

It’s human nature to feel the desire to belong to something bigger – something that makes us feel important, useful, and purposeful. As we grow up, that desire never disappears, but it changes and moves in between phases.

When we are kids, we dream to be picked first in gym class. For some reason, we all dread the thought of being picked last in an intense game of Dodgeball (how humiliating, right)?

When we’re teenagers, we desperately hope to be invited to the cool kids’ house parties when their parents go out of town (yes, I’m looking at you – don’t act innocent).

When we’re in college, we hope to be accepted as part of Greek life or any type of academic, charitable, or young professional organizations.

When we begin our careers, all bright-eyed and filled with ambition, we hope to become part of professional communities that will help carry us to the top of the ladders and help shape us into the professionals we always knew we would become.

We are always longing to belong to something, which we know and endlessly hope will lead us toward bettering ourselves and being accepted by our peers, mentors, friends, and family.

Whether you’re an entrepreneur on your way to becoming the next feature story in Forbes Magazine, or if you’re an intern starting from the bottom of the totem pole at a big fancy-pants corporate empire, the importance of community in business is still everywhere. Rich people, poor people, young people, old people, introverts, extroverts, and everyone in between…we all desire to be part of a community. Continue reading “The importance of community in business, and how to find yours”

Entrepreneurship, Networking, Tips for Success

How to host your first guest blogger

Blogging on behalf of your business or personal portfolio is one of the most important tools in the digital marketing space to help promote your brand. If you haven’t started a blog for your company, there’s no time like the present! Start a blog and start pushing out relevant and helpful content – this is a great way to get your name out there in whichever industry you choose.

Corbett Barr has a highly reputable program that will help you get started as a blogger. He has built a program to help you start a blog that matters*, and it’s definitely worth checking out if you need some guidance getting started!

Now that you’ve got a head start on running your own blog, it’s important to understand the awesomeness that is guest blogging! Continue reading “How to host your first guest blogger”

Entrepreneurship, Networking, Tips for Success

Thank you for eavesdropping – a tale of opportunity

(Random photo of cute lazy fellas lounging on the beach in La Jolla, California… wishing I was there now)!

We’ve always been taught that eavesdropping is rude. It’s simply impolite to intrude upon others’ conversations when they seemingly are none of your business. However, lately, I’ve begun to severely question that theory. In the past two months, I’ve never been more thankful for the rebels who go against the grain, and do in fact partake in the art of eavesdropping. Here’s why!
Continue reading “Thank you for eavesdropping – a tale of opportunity”

Entrepreneurship, Networking, Tips for Success

Handling your own PR? How to build the perfect pitch list from scratch

Rows of chocolate for your rows of contacts

This is for the entrepreneur not interested in buying expensive programs… like me

Pitching bloggers and members of the media online can be intimidating (especially when you’re flyin’ solo)! But you know what? A lot of things are scary, and we wouldn’t get anywhere if we let fear drive the wheel of our business, right? Right.  So let’s put the intimidation factor aside, and step out of your comfort zone for a minute.

I am going to walk you through the steps to creating the perfect, all-encompassing digital pitch list so that you can cover all the bases for getting your new product or service the attention it deserves. Continue reading “Handling your own PR? How to build the perfect pitch list from scratch”

Entrepreneurship, Networking, Tips for Success

The art of sending a cold email

(Random photo of me being cold and unhappy about it…)

Marketing yourself is tough. You experience a wide array of emotions throughout the whole “give me attention, I’m here and ready to help you” phase! You’ll be happy, you’ll be sad, you’ll feel rejected, you’ll feel ignored, you’ll feel famous, you’ll feel excited, you’ll feel worthless, and you’ll feel content. Seriously. It’s a wild rollercoaster of emotions and nerves when you’ve got a business, product, or service to offer, and it’s up to you to get it off the ground!

When it comes to marketing yourself and your company, you’ve gotta make connections! A great way to do that is to send “cold emails.” (A cold email is an email sent to someone out of the blue whom you have never contacted before in an attempt to form a relationship for whatever reason it may be)! Continue reading “The art of sending a cold email”