The Gambling Trilogy [Where's part 3]?


Posted by Jessie Spielvogel

A few weeks ago, after developing my gambling-with-fake-money addiction, I decided to begin a 3-part series on comparing various gambling games to job searching and professional development techniques. In The Gambling Trilogy [Part 1], I discussed how the game of blackjack relates to your job search. In The Gambling Trilogy [Part 2], I discussed how you can learn to be a “doer” vs. a “watcher” through the game of craps.

Well, the reason you see no [Part 3] is because, frankly, the series was crap. (<< I crack myself up). When I decided that I was not going to finish out the trilogy to complete the whole, I looked at it from two perspectives:

1. Quitting half way through a project can just make you look bad. It comes off as a character flaw, and no one wants to be known as a quitter.

-or-

2. Realizing where your strengths and weaknesses are is important, and correcting what isn’t working sooner than later is just one more key to success (and will ultimately prevent you from wasting time on a project destined to fail).

I chose option number two because it makes more sense to me. Think about it like this: Why would a cable network pull a TV show off the air before the series concluded? Because the TV series in all likelihood sucks, and there is no reason to throw more time and money into a series that no one is watching. Plain and simple – they see their flaw, they listen to their audience, and they do better next time. Hopefully.

Going back to square one isn’t always a bad thing. It’s a chance for a fresh start, a new perspective, and endless opportunities. If you see that something isn’t working, change it.

  • If you’re not getting any bites on your cover letters and resume, change up your job searching techniques.
  • If you’re not closing sales at your job with an important company, talk to someone to help change up your strategies.
  • If you’re working on an artistic project and it’s just not turning out like you’d hoped, start over!

The beauty of starting over is that you already know enough to realize what works and what doesn’t, now all you have to do is switch up the approach to your project. Throw your energy into something worthwhile, and let’s see if something comes of it!


Insanity: doing the same thing over and over again and expecting different results. – Albert Einstein 

Jessie

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You DO have time for social media!


Posted by Jessie Spielvogel

A few months back, I volunteered on a team to help a non-profit organization come up with a social media strategy to get more buzz going around an annual event that they were hosting. The non-profit was a very small business and was surely understaffed for the goals they had lined up. However, social media is a powerful tool – especially when it comes to small companies and personal branding.

Our job was to help this organization spread the word of their event though the use of Facebook and Twitter platforms, as well as providing them with some direction and education to continue this strategy without help from an outside source.

My team collectively came up with a beautiful presentation for the organization. We gave them tips, a potential editorial calendar for postings, links and sources to grab content from based on their topic and needs, basic knowledge and information about the platforms, and even created their first few posts on their behalf. We laid out an entire strategy for their team with a specific purpose based on the intended audience. Perfect. We nailed it!

Then, after the presentation, we heard a sentence that sounded like nails on a chalkboard to us: “This is all great – but my team simply doesn’t have time.”

Defeat.

We had worked for a full day to create a plan that had high potential for success, and it was shot down because of the fact that this organization had a small team. Here’s where I disagree (blatantly): Your company DOES have the time to create a presence on social media. And so do you personally.

Seeing as you probably got to this post by way of a social site, I realize that I am preaching to the choir. But, hopefully you can find a way to take this information and share it with the social media naysayers.

These tips can be used to build both a small business brand as well as your equally important personal brand. In the next few weeks, I will go into more details on some of these ideas, so stay tuned! OH! And if you want to add to this list of social media greatness, send me an email and I’ll begin compiling your ideas for a future post.

1.     Familiarize yourself with the platforms. If you’re unfamiliar with a social site or are wondering why you should be using it, ask someone to help you (ahem… like me…. *Cough, Cough*). 

2.     Decide on your social goals. What do you want to gain from having a social presence? How can your audience benefit from this online community? If you’re trying to build a personal brand to land a job, decide how you want to be represented online. You claim your reputation, and then build on it through your social presence.

3.     Create content (for those with time), or find already-created content relevant to your message to share with your audience (i.e. news pieces and other helpful resources).

4.     Utilize scheduling tools to take away the stress of day-to-day social management. (I use HootSuite for Twitter).

5.     Create a voice for your pages, and stick with it. Want to be funny? Weird? Serious? Professional? Pick one!

6.     Engage when you can… ask your audience what they would like to know, and how you can help them. When they give you their thoughts, listen, learn, and respond.

7.     Keep it current. 3-4 posts per week on Facebook will keep you relevant enough to grow your audience. Find or create the content ahead of time so that you’re not constantly searching and digging for new posts on a daily basis (this is where the time suck comes in).

8.     Share, share, and share some more. The beauty of social media is that it’s instantaneous… share it! Cell phones make this quick and painless.

Again, I will go into more detail on some of these tips in the next few weeks, but if you have any questions now as to how you or someone you know can get started, let me know!

Cheers,

Jessie

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The Gambling Trilogy [Part 2] – What you can learn from Craps


Posted by Jessie Spielvogel

I’ve always been a blackjack and roulette kinda girl.

Up until two weeks ago, I had never learned how to play craps. Every time I would go to a casino, the craps table always looked like it had the most exciting crowd of people surrounding it, and I always envied them as I sat on my barstool and took another card from the blackjack dealer.

Why didn’t I join in on those hot tables? What kept me from participating in all of the fun and excitement?

Well, to be perfectly honest with you, it’s because I was being a little wimp…

I had no idea how to play craps. I didn’t even know where to begin. The people at the table clearly knew what they were doing already, and I felt like I would just be in the way. I had so many questions… and didn’t want to ask anyone for fear of outing myself as the rookie. Seeing as the game moved so quickly, the questions in my head were racing at a mile a minute:

Why are people yelling?

Why are there so many chips randomly thrown across the table?

Why does the guy in the suit keep asking the hot girl next to him to blow on the dice before he rolls them?

Why do people love 7s and then hate 7s?

Why did everyone just bust out the high fives and pound its?

Why did everyone just unanimously say “awwwwww maaaannn….”?

… It was simply safer and easier to sit back and watch.

But what’s wrong with this picture? When did I become a “watcher” instead of a “doer”? WHAT’S THE FUN IN THAT?

Then it hit me – nothing good can come from watching. Not only does the act of watching cause extreme Lame Syndrome (I’m pretty sure that’s the scientific name for it), but it will also leave you with a world of regret for never taking a chance. The action happens when you roll the dice, when you’re part of the play, when you’re mentally AND physically on track to becoming a high roller.

This week, do something you’ve been wanting to do, but haven’t had the courage to make happen.

Are you bad at meeting people, but need a job? Go to an event, and talk to a stranger.

Do you think you’re more valuable than what you’re being used for at work? Talk to your manager about other opportunities within the company! Show them how important you are.

*I recently learned how to play craps by way of an awesome iPad app…and I will be putting my newfound love for the game to use in a few weeks while sailing through the Caribbean. I may come back penniless, but I’ll be proud of myself for trying!

What gamble are you going to take this week? Roll the dice, and start winning!

-Jessie


The Gambling Trilogy [Part 1]: What you can learn from Blackjack


Posted by Jessie Spielvogel

What’s the draw to this crap (pun intended) called “gambling”? 

This is the first of three posts to help you look at your professional and personal life from the perspective of the inner workings of a casino.

This week, I bring you blackjack: my gambling gateway drug, and previous addiction (until I discovered craps).

In blackjack, while on your mission to have the sum of your cards equate to 21, your only competition is the dealer – not the other players at the table – just you, the cards you’re dealt, and the man or women across the table anxiously waiting and hoping to take your dignity. You have tunnel vision and are aiming for 21… you’re aiming to hit a blackjack – to be dealt the perfect hand and feel the sweet satisfaction of immediate success.

Well, here comes a bubble burster: the odds of getting dealt said blackjack are 4.8%. That’s it. 95.2% of the time, you’re going to have to put in a little bit more effort if you expect to truly find success!

So, for your life, what’s the deal? (Pun intended…again)

If you’re only up against the dealer, then who are those people sitting next to you at the table?

Those people are in the same metaphorical situation as you. They are playing with the dealer and only the dealer. They have their own knowledge of the game, their own experiences, and their own views about gambling, just like you do. These tablemates may make a stupid decision like taking a hit with a 13 against an upright four on the dealer’s side (essentially causing you and the rest of the table to epically fail and want to punch him or her in the left eye), but you can’t really do anything about that.

All you can do is play your cards as they were dealt, and play strategically by what your dealer has presented you with.

To quit with the cryptic messaging in this scene, the dealer is your interviewer and potential employer, and your tablemates are your fellow interviewing candidates. Don’t worry about them! Yes, they are technically your competition, but in the end, all you can do is the best that YOU have to offer, and your competition can’t change that.

Now that the players have been identified, and we’ve got the dealer, the tablemates, and yourself, what am I proposing?

The more money on the table, the more you can pocket or lose, right? (Right). I propose that you put yourself out there and take a professional gamble! Don’t be meek or shy about your goals and job search. If you want a particular position, GO FOR IT. If you want 21, take that hit (unless you’re already above 17…then you may want to call it quits). Take big risks, and the rewards may surprise you.

Maybe there is a job you feel you’d be perfect for, but it says that you need 3+ years of experience. Maybe you’re looking to change your career, and you’ve got ample amount of professional years under your belt, but not in this direct field.

Well, amigo… you have to start somewhere.

Apply for the friggin’ job. You can’t get hired without the application, even if it does attempt to deter you by way of listed qualifications.

As Joel Runyon states on his Blog of Impossible Things:

Rules matter far less than you think, and oftentimes, they don’t matter at all. Qualifications are supposed to level the playing field. They make things “fair”. People with the same qualifications are supposed to be rewarded the same, get the same things and act similarly. Those are the rules. That’s how we know it’s fair. One problem. Life is not fair. Read that again. Accept it. Then screw qualifications and break the rules.

Odds:

What are the odds of the dealer winning? What are the odds of “failure?” That depends on how you choose to look at it.

Your hand as the potential candidate needs to wow the dealer (potential employer) in order for you to take home the dough (or for sake of the blackjack metaphor, just be closer to 21 without busting…and get the job you’re applying for).

Here’s the up side: your internships and college experience can be considered. If you impress the company with an outstanding resume, great references, and a SPAHKLING personality, who’s to say you’re not qualified?

I’m not suggesting that you apply for the Vice President of Communications at a Fortune 500 straight out of college; I’m just saying to take a chance on that “three to five years of experience” position, even if you’ve only been out of college for two years.

Potential outcome:

You could bust. You could get a 20 and you could be thinking you’ve got this one in the bag… but then the dealer could take hit after hit, statistically destined to bust, and then pull a 21, completely destroying your hopes and dreams (or just taking your money). Basically, the company could take a look at your resume, see the year you graduated, laugh, and toss that sucker in the trash. Fine. That company was weak sauce anyways.

ORRRRRRR, they could call you in for an interview, you can wow them with your charisma, guts, and ambition, and you could pull that sweet 21. Whatever happens, take the chance. You won’t get anywhere by sitting stagnant, and you’ll at least have the satisfaction of knowing you played the game and did it to the best of your abilities.

What gamble are you going to take this week?

-Jessie


Quick tips to get back on track toward success!


Posted by Jessie Spielvogel

We’ve all been there – that slightly darker place in our lives where we can’t seem to find any hint of motivation, enthusiasm, creativity, or inspiration.

Maybe you’ve been in a funk for a few days and can’t find the way back to your normal self. You HAVE a goal in mind (to write your resume, finish that article, turn in your highly procrastinated work assignment), but you just don’t know how to get on the right track with a positive mindset.

These are the techniques I put into play when I find myself in this abysmal corner of writer’s block torture. Hopefully one will work for you to help you get back to your hardworking, mentally healthy, inspired, positive, creative self!

Find a change of scenery
My go-to places for getting things done lately have been my room in my apartment, or a coffee shop down the street. Generally, switching it up between those two places has been sufficient enough for me to be at least semi-productive. However, that hasn’t been the case lately…

I was feeling in need of a change, and as soon as I found one, I was immediately transitioned into a more positive mindset. If you always work from the same place, try changing it up a bit! It could be as simple as switching chairs to a new spot across the room, to something more effort intense, like packing up your things and relocating to a free Wi-Fi friendly public place. Find something that works for you, and remember to spice it up every now and again to keep the creative juices flowing!

Listen to this

I won’t tell you how many times I’ve watched this clip, because I will be judged for it. But this has not stopped inspiring me since I discovered it a few years ago, and I still occasionally turn to it for a little guidance.

Turn off EVERYTHING
Turn off every electronic you own, and sit in silence for 10 minutes to let your mind wander (yes, it sounds a little bit hippie-ish, but trust me, it works). Distractions are the worst, unless you just need a mental break, then they can be the best. But in this case, do yourself a favor and get rid of them! 10 minutes to unplug will rejuvenate you, and it will feel like a fresh start.

Refocus your goal
Take a step back, and focus on the original task…maybe you’re stumped because you’re losing track of the finish line. If you’ve been working to come up with a creative idea, and you have been bouncing back and forth between one thought to another without taking a minute to organize your head, it’s easy to lose site of the mission. I’m constantly coming up with article ideas, tweaking them little-by-little, and then tweaking them some more.  Before I realize it, my original goal has been completely lost, leaving me with a terrible failure for my intended direction  … The best thing to do when you get off track is to go back to square one, simplify your task, and take off from there with a refocused state of mind.

Eat these foods 
Livestrong posted a list of mental power foods, and it’s definitely true that your diet can affect your brain functionality! My personal favorites are blueberries, almond anything, and, jackpot… dark chocolate made the list, as well!

What methods do you use to get out of your mental funk and back on the track toward success?

-Jessie

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The impact of a handwritten letter


Posted by Jessie Spielvogel

Think about how many emails, Facebook messages, or tweets you scan through on a daily basis. Every single day, we interact with people on a digital platform in some way or another…and after a while, it all starts to blend together into a giant mass of digital communication overload. But how often do you receive a handwritten postcard or letter?

I don’t THINK it’s because I’m a huge loser, (although I could have a very misinterpreted opinion of myself), but I become over-the-top, embarrassingly giddy when I receive any sort of holiday card, post card or handwritten letter via snail mail. I know that this form of correspondence is quickly becoming (or has already become) obsolete, but that’s what makes it even more powerful, now, in 2012.

Now is the time to utilize this resource to your advantage – to send those thank you notes after an interview, to send a “just because I’m thinking of you” card to an old friend or co-worker – before we don’t have it at our disposal anymore, and we lose just one more chance to stand out from the crowd.

Here are some tips for who to consider, and how to approach it when thinking about sending handwritten notes:

Interviewer/Potential Employer

If you are interviewing for a job, in all likelihood, you’re not the only candidate going through the process with the same awesome company. Most candidates will send a follow up email after meeting with potential employers, which is fine… if you want to be LAME. Try sending a handwritten thank you card. Write it the day after your interview so that it arrives 2-3 days later (ish). This gesture stands out, it shows effort, and will most likely give you an extra leg up on your email-sending competition.

Networking Contact

Send a random “just-checking-in” or a thank you letter to a contact you’ve come across during your job search (you still have their business card, right?) Not only is this good networking and professional sense, it’s also a chance to show people that you’re not just completely exploiting them for professional reasons! These cards should be very personalized, as no one likes a generic card (or else you may as well have just sent the email). Maybe this person helped to originally connect you with some job interviews… let them know that you still appreciated their help, no matter how much time has gone by!

Previous Co-interns/Classmates

This is a group that often gets overlooked, and it might be one of the most important ones to include. In college, what people don’t realize is that your classmates are your future colleagues…not just your hungover drinking buddies. These people are going to be most likely to have your back when it comes time to starting a career. They have grown with you throughout your academic and pre-professional development, and generally have a stronger bond with you and other alumni than people you meet outside of these groups. Send a card to stay in touch. Sure, they may think, “what a dork,” after opening it… but they will definitely remember it, smile, and think you’ve got even more charisma for taking the time to send it! These cards can be funny, twisted, sick and/or lighthearted (depending on who it’s for)… no need to be professional and classy ALL the time!

Family/Friends

I include this group because when I receive holiday cards from my friends or family, it puts the biggest smile on my face. Like I said before, I may be a huge weirdo for getting excited about random just-because cards from a parent/aunt/uncle/friend/whatever, but I don’t think I’m the only one! Send a letter and put a smile on someone’s face. (Thank you, Linn, for my postcard from Barcelona)!

Happy letter writing! Hope it works out as I’ve described, or else it makes me look like a huuugeeee *%&$)#*…

-Jessie

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Talent helps, but it won’t take you as far as ambition


Posted by Jessie Spielvogel

Good morning!

While I was on the plane to Chicago to visit my relatives for the holidays, I was reading It’s Not How Good You Are, It’s How Good You Want To Be, the best-selling book by Paul Arden, and I came across this quote:

Talent helps, but it won’t take you as far as ambition. Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great.

I can think of a handful of people in my life who are disgustingly talented.  Most people in my life are talented in some way or another, (because I roll with awesome people), but some are just flat out disgustingly talented. When I say disgustingly talented, I mean that their artistic abilities make me feel like a 4-year-old who can’t stay in the lines. Except that I’m a 22-year-old who can’t stay in the lines… The point is, a few of these people definitely have talent, but they are lacking the drive.

Two of the freshest examples I can think of are, “I want to write, but I can’t find a job as a writer.” “I love to paint, but I don’t know how to make money doing it.” Well, my advice is that you’re not going to get paid to write by talking about not getting paid to write.

If you want to write, write. If you want to paint, paint. It may not pay off monetarily right away, but it’s a stepping-stone to get where you want to be.

In honor of the upcoming New Year, inevitably on its way, I propose that you take whatever talent you may have and put it to good use. Especially if you are actively looking for a job, it’s important to not neurotically check your email waiting for a message from that company you applied for three weeks ago. (This practice will drive you nuts… I was one of those neurotic email checkers). Instead, think about what you’re good at, and work toward perfecting it.

Don’t sit on your skills any longer… do yourself a favor and harness them, embrace them, and share them! Who knows – you may even find yourself a job (or create a job) that you never knew existed in the first place.

I hope you have a wonderful time welcoming the New Year, and I’ll see you in 2012!

[In 2012, I am doing things a little backwards. For my big “New Years resolution," I have the ambition, but definitely do NOT have the talent. I am going to attempt to train for a ½ marathon. At this point, I can barely run a mile. Wish me luck!]

 


Gotta get it done? Gotta get rid of the distractions!


Posted by Jessie Spielvogel

Caffeine is the foundation for all of my focusing needs.

Before writing this, I spent at least an hour trying to write one sentence on a topic that has nothing to do with this one. Why? Because I allowed distractions to get the best of me until I finally left the room and found a quiet place to focus.

I’ve had the idea to start a new personal project for a while now, and when I decided that I was going to start this blog, I knew that I would have to set aside ample time each week to really shut off the world and focus on my priorities.

Well, this is much easier said than done when you’re living with two awesome roommates, learning about D.C.’s love for holiday parties and happy hours, letting friends stay with you while they’re in town for job interviews, working a full-time job, and making time for a social life all at once.

LIFE HAS DISTRACTIONS.

Not that I don’t love these distractions, but sometimes, something’s gotta give.

They are inevitable, and something will ALWAYS get in the way if you let it. The only way to conquer these interruptions is to learn how to work around them and to be serious about your priorities. It’s so easy to tell yourself that you will just do it later, but what happens when another distraction kills your “later?” Obvious answer: if you give in to those tiny distractions, you’ll never accomplish your goals, or you’ll just do them half-assed. 

If you have a vision, whether it be finishing an article for your blog, completing graduate school applications, working on a resume to get that job you’ve been desperately hoping for, or finishing up a deadline for your already existing career, the best thing you can do for yourself is to knock out the distractions right away.

Here are my suggestions to get you through those obnoxious disturbances that keep you from achieving your goals:

  1. Put in headphones. Even if you’re the kind of person who needs total silence when you work, if you put in headphones, people will assume you’re listening to music, and they will generally not try to talk to you. You get your silence, and they don’t get offended that you won’t carry on a fully engaged conversation. Everybody wins!
  2. Close out Facebook. This one gets me every time – I don’t know what it is about that little red notification from Hell, but if I see it, I’ll easily get sucked into browsing through my friends’ updates for at least 20 minutes at a time. It’s best to just not have it open at all.
  3. Go to a coffee shop with free Wi-Fi if you have distractions at home. This one is a little tricky depending on the kind of environment you need to thrive in. Personally, I can focus in a crowded coffee shop filled with 50 strangers better than I can focus in my own apartment with just two people in the room.
  4. I just checked my Facebook. I guess I’ll suggest re-reading rule number two if you’re anything like me.
  5. Set mini goals for balancing your time. If you really cannot focus for longer than 30 minutes at a time, then tell yourself that once you work for 30 minutes straight, you can take a five-minute snack or coffee break. If you divide up your time into sections, it makes getting your task accomplished much more reasonable because it gives you a smaller goal to work toward, and ultimately makes it seem less daunting.
  6. Turn off your phone. Seriously – just because Facebook is closed out on your browser does NOT mean that it’s off of your phone. Put it away to avoid phone calls, texts, Words with Friends, and asking Siri random irrelevant questions.

These are some of the things I badly need to work on… I’m terrible when it comes to allowing myself to be distracted and budgeting my time accordingly. How do you tune out the distractions in your world to get your goals accomplished? 


Your resume is great…SO WHAT?


Posted by Jessie Spielvogel

Here’s the ugly truth: even if your resume is perfection, you STILL may not get the job…or even a phone call.

I don’t say this to be discouraging…I say it so that you realize something that took me about four months to figure out.

When I first got to this city, I thought my resume was my most powerful tool. If I had a perfectly clean, well-designed, content-filled, beautifully crafted piece of paper that expressed my most proud professional accomplishments, any company would be a fool not to swoop me up right away, right? Maybe. But that’s not what happened.

My resume had been filtered through my college professors, my parents, my past internship managers, the career center at my university and several of my peers. I don’t think I could have possibly tweaked it anymore than it had already been tweaked by the time I arrived on the D.C. scene. I thought it was golden! And actually, now that I think about it, it was! It was a damn good resume. But what I learned was that my perfect resume is just a needle in a haystack. It was a wake up call when I realized that I am not the only one who put their resume through 800 levels of editing and reshaping…there are, in fact, other ambitious people looking for work.

So, how did I fix it?

I didn’t. When I say my resume was great, I mean it. It was great. I didn’t end up getting attention from employers until I began attending more networking events in the area and handing out my job title-less business card.  I began volunteering on committees in hopes of crossing paths with that certain hiring manager who would see the potential I knew I had. And sure enough, at my very first volunteer event, I met the right person and landed a temporary position at a public affairs firm (and by temporary position, I mean paid internship).

The moral of the story is that you can’t rely solely on your resume to take you to a great job. It’s a combination of putting yourself out there to meet the right people, continuously working on your skills (even if no one is currently paying you to utilize them), and yes, having a well-crafted resume and business card on the ready. 

 


Employed or Not, Always Have a Business Card


Posted by Jessie Spielvogel

Washington, DC Capitol BuildingMy first day in D.C. as a homeless, unemployed, bright-eyed new girl to the city, I went to a Washington Women in Public Relations (WWPR) networking happy hour. Yes, this was my first “networking happy hour,” so I was both nervous and excited while trying to pretend like I was already a networking pro. Prior to my arrival at the event, a friend of mine told me to look for “@MargieNewman” when I got there. Got it…Margie Newman.

After walking what seemed like 12 blocks in my black stiletto pumps (at the time, I obviously didn’t know not to wear those EVER thanks to spotty D.C. sidewalks…), I made my way through the crowd to the WWPR table near the back and asked for Margie. Someone directed me toward her, and I introduced myself to a cute, professional, smiley blonde lady. She was super friendly, which was quite comforting as she was one of the first people I met in the city, and I was still slightly terrified and clueless. She asked me what I did, and I explained that I had literally just dropped my bags and came out to D.C. in search for a job from Houston, Texas. She was so excited that I had come out to the networking event, and her enthusiasm for my go-getter attitude really boosted my confidence!

She then asked for my business card… and said confidence quickly disintegrated. My first thought was, “HA…. business card? Lady, I just told you I don’t have a job…. why on earth would I need a business card?”

Well, ladies and gentlemen, Margie Newman is one smart woman. I definitely consider her to be the queen of D.C. networking, and I officially felt like an idiot for the first time (and not the last time) in Washington.

After the event, WWPR board member Debbie Friez wrote a blog post, which stated:

…I’m amazed when I meet new people who are attending a networking event without their cards. At the Summer Social, I overheard WWPR board member Margie Newman suggesting to an attendee to create personal cards for the sole purpose of networking.

I WAS THAT EMBARASSING ATTENDEE WITHOUT A BUSINESS CARD AT A NETWORKING EVENT.

Please don’t let this happen to you. Learn from my ignorance, and always have a business card handy:

  1. People want to remember who they meet at these things. Shaking hands and giving a brief elevator speech is rarely impactful enough to create a strong connection on a first encounter. Give them something to remember you by. YOU NEED A JOB. Make sure they know that!
  2. People use cards to go back later and increase their professional connections on LinkedIn. They can’t add you online if they don’t remember how to spell, or ever worse, remember your name at all.
  3. If a job opportunity comes up in the near future, they will remember that you were the one who was looking for a job, especially if your card is the ONLY card in their stack without a job title.
  4. A business card is a chance to let your professional personality shine. Just because a card is supposed to be “professional,” it doesn’t mean you can’t have a little fun with its design.  Try to make it stand out so that it’s easy to locate in a big stack of cards.

I love awkward networking stories. I’ve, unfortunately, got plenty of them, and they are coming to a computer screen in front of you in the very near future.